Elon Musk's transgender daughter becomes a model

Elon Musk's transgender daughter, Vivian Wilson, has become a model. As reported by People.

Wilson is the face of Wildfang's new campaign for Pride Month, which launches May 15. The campaign is dedicated to self-identity, self-discovery, and the radical power of being seen, according to a press release.

In the photos, Wilson poses in three different looks. In one, Vivian has a 40-foot hand-painted braid woven into her already long hair. This look has become her favorite.

"I looked in the mirror and was like, 'Holy crap, I'm gorgeous,'" Vivian told PEOPLE.

In another look, she wears a T-shirt with the slogan "Existence Should Not Be Revolution," which she designed with Wildfang CEO Emma McIlroy. All proceeds from the sale of the shirt will go to The Trevor Project, a charity that works to prevent suicide among LGBTQ+ youth.

In the third look, she wears a colorful suit with blue and green flowers, posing in front of vintage TVs.

For Wilson, the daughter of Justin Wilson and the estranged Elon Musk, trans identity is an important part of her life. Now that she has a larger platform, she plans to use it to actively support the trans community. “I’m involved in a few charities that my friends are starting and I try to be as involved as possible. I will always speak out about trans issues — because that’s who I am. I’m a trans woman,” she says.

She gained widespread fame after a series of posts on Threads in July 2024, in which she accused Musk of lying. “He doesn’t know what I was like because he wasn’t there,” she wrote.

The posts quickly went viral and attracted thousands of followers. She previously stated that she has not communicated with Musk since 2020, is financially independent from him and does not maintain contact with him.