Audemars Piguet Unveils Serena Williams Watch: Just 500 Pieces in White Ceramic

Audemars Piguet has unveiled a limited-edition Royal Oak Selfwinding Chronograph “Serena Williams,” celebrating a decade of collaboration between the Swiss watchmaker and the legendary tennis champion, entrepreneur and producer.

The new timepiece features a compact 38mm case crafted from white ceramic. The same material is used for the bezel, crown and integrated bracelet. Every surface is finished by hand, combining satin-brushed sections with mirror-polished details.

The centerpiece of the watch is an iridescent pink mother-of-pearl dial. It symbolizes the combination of strength and elegance and is complemented by 18-karat white-gold hands, applied 18-karat pink-gold hour markers with luminescent coating, and contrasting subdial frames. The date window between the 4 and 5 o’clock markers matches the dial and features white numerals.

Through the transparent sapphire caseback, framed in titanium and engraved with “Limited Edition,” the 22-karat pink-gold rotor can be seen. The movement features high-end Haute Horlogerie finishing, including Côtes de Genève striping, circular graining and hand-beveled edges.

The watch comes with an interchangeable pink rubber strap featuring white ceramic elements and an Audemars Piguet titanium folding clasp.

The limited-edition model is priced at $95,900, with production restricted to just 500 pieces.