Rihanna Shines in Jewelry by Armenian Brand Yeprem in a Collaborative Video with Francis Kurkdjian for Dior
17:09 2 November, 2026Rihanna and Francis Kurkdjian, Creative Director of Perfume Creation at Christian Dior, have introduced the fragrance notes of the new J’adore Intense perfume, revealing the secrets behind its creation.
In a new series of videos published on Dior’s Instagram page, the singer and French-Armenian perfumer explore various fragrance notes, while Rihanna tries to guess each one.
In the video, Rihanna wears rings by Armenian jewelry brand Yeprem, as noted on the brand’s official Instagram page.
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