An $860 Bag Full of Emotion: Japanese Label doublet Turns Popular Emojis into Unusual Fashion Accessories

Japanese fashion label doublet has unveiled one of the most unusual accessories of the Fall/Winter 2026 season. The designers have transformed familiar emojis into oversized leather bags, allowing people to quite literally carry their emotions with them. Each bag is priced at approximately $860.

The collection is called EMOJI LEATHER BAG. It was created by the brand’s founder and creative director, Masayuki Ino, who is known for his playful approach to design and unexpected reinterpretations of everyday objects.

The new lineup features three bags adorned with three-dimensional versions of popular emojis: a face laughing with tears of joy, a pleading face with large eyes and a green nauseated face.

Each design is crafted using an intricate technique that combines carefully stitched leather panels, giving familiar digital symbols a sculptural, three-dimensional form. The bags are made from soft genuine cowhide and come in two color options: black and camel.

Despite their unusual appearance, the accessories are designed for everyday use. Each bag comes with a detachable shoulder strap, allowing it to be carried by hand or worn crossbody.

Behind the playful design lies a deeper concept. At doublet, the idea is that human emotions are invisible, so the brand invites people to make them tangible — quite literally bringing their inner feelings out into the open. According to the designers, expressing emotions through an unconventional accessory can help people release some of their emotional burden and feel lighter.