The premium brand to sell shoes covered in mud

Le Chameau’s premium footwear brand has launched Pre Mudde - customers can order rubber boots covered in mood, Metro reported. 

“The new Pre Muddé service ensures you will be talk of the village as you embody the true spirit of the countryside. You might even reunite with the friends you lost through your questionable etiquette,” said David Robinson, head of the company.

Moreover, people can choose from 24 carefully selected, authentic shades of soil.

The women’s boot cost £140 and the men’s boot cost £150.

Earlier, Gucci released a pair of "distressed" shoes that cost a whopping $870.