• ‘The Birkin Is Dead’: Rich Women Furious at Influencers for Turning the Iconic Bag Into a Joke

  The iconic Hermès Birkin, once considered the ultimate symbol of status and impeccable taste, has fallen victim to TikTok. Wealthy fans of the brand are convinced that influencers have finally “killed” the Birkin, turning it into a prop for selfies, unboxings and shameless displays of wealth, The Cut reports...

• The $35 “Jelly Firkin” Is Driving $100,000 Hermès Bag Owners Crazy

  Meet the Jelly Firkin — an ironic, cheeky take on the legendary Hermès Birkin, made from the same rubber-like material typically used for gym balls. This “evil replica” costs just $35, while an original leather Birkin can sell for as much as $100,000...

• Mugler Unveils Provocative Handbag Campaign Featuring Nude Female Bodybuilder

  Fashion house Mugler has launched its first major handbag campaign under new Creative Director Miguel Castro Freitas, betting on power, architectural shapes, and the nude form...

• A Two-Meter Viking and an Iconic Hermès Bag: Erling Haaland Sparks Men's Fashion Debuts at the World Cup

  On top of that, he is one of the best footballers on the planet, having led his country's men's national team to the FIFA World Cup for the first time in nearly thirty years. However, a couple of weeks ago, stylist and TikToker Jack Savoi drew attention to another passion of Haaland's: his impressive collection of Hermès bags...

• Next-Level Luxury: How a Dubai Jewelry Brand Found a Way to Make the Hermès Birkin Even More Expensive

  Enter Bag Bijoux, a high-jewelry brand launched in 2024 by sisters Ashna and Aria Mehta. The duo created a collection of precious charms designed specifically to slide onto the leather straps of iconic Hermès bags. Prices for these "toys" start at $2,800 and scale up into the seven-figure range for bespoke, custom orders.,,

• Luxury Under $500: How Personal Frustration Helped a Chinese Entrepreneur Create the Cult NYC Bag Brand 'Verafied'

  A funny meme recently went viral on Instagram: "The last time the New York Knicks won a championship, a classic Chanel Flap bag cost $350." In 2026, the mere thought of a luxury handbag costing under $400 feels completely absurd—today, price tags on iconic models from heritage fashion houses are 10 to 20 times higher...

• WSJ: Are designer handbags more like luxury real estate or pineapples?

  Status symbols are a fickle thing. Some, like luxury real estate, never lose their power. Others, like pineapples—which in the 17th century were so rare and expensive that they served as the equivalent of today’s Birkin bag—depreciated as soon as supply grew and the middle class could afford them, The Wall Street Journal writes...

• Why Chanel’s New “Superman” Bag Worth $3,500 Has Enraged Fans of the Brand

  “Women think of all colors except the absence of color. I say black has it all,” Coco Chanel once said. The founder of the iconic fashion house lived by this principle until the end of her life. The woman who gave the world the little black dress and structured monochrome suits would likely have been horrified by the brand’s latest release...

Givenchy is ushering in a new chapter of the It-bag era with “The Snatch” — a bag that feels more like a piece of design than a conventional accessory. Sculptural, feminine and distinctly “constructed,” this model is made to draw attention and complete any look.

Described as an “exploration of intimacy,” the bag fits perfectly into Sarah Burton’s aesthetic, where shapes are designed to hug the body and accentuate the silhouette. Its lines evoke the cinch of a jacket, the curve of a waist, or the lift of perfectly fitted lingerie. Crafted from soft leather that still holds its shape, the bag stretches and tightens to create a subtle sculptural tension.

The exterior is made from soft calfskin with a natural grain, combining delicacy with durability. Inside, a contrasting nappa lining provides a burst of bright colour that appears the moment the zipper is opened. The bag’s exterior is balanced by metallic hardware: a chain, angular zips, and slim metal feet add a sharp but understated edge to the silhouette. Hardware is available in both gold and silver to coordinate with other jewellery and accents.

“The Snatch” will be available in three sizes and a wide palette of shades — from deep black, eggplant, dark brown, and beige to bold pink, red, and cream, as well as a graphic black-and-white two-tone option.

Follow NEWS.am STYLE on Facebook, Twitter and Instagram