• Once Upon a Time in Prada: The Fashion House Turns Its New Campaign into a Disney Fairy Tale

  Prada invites us into a fairy tale where designer accessories replace glass slippers, and Sadie Sink and Maya Hawke take the place of animated princesses...

• Lamborghini on Your Shoulders: Balenciaga Unveils a $9,500 Jacket and a Baseball Cap That Costs as Much as a Plane Ticket

  Balenciaga and Automobili Lamborghini have teamed up once again, unveiling a limited-edition clothing collection inspired by the new Fenomeno hybrid supercar. The lineup includes a leather biker jacket, hoodies, T-shirts and baseball caps, all featuring the two brands’ logos and price tags comparable to those of a used car...

• Dolce&Gabbana and Mytheresa Unveil Luxurious Christmas 2026 Collection

  The collection features sculptural mini dresses, floor-length evening gowns, flowing skirts and pajama-style sets. Sheer chiffon, sparkling sequins, metallic accents and star motifs create an atmosphere of theatrical glamour synonymous with Dolce&Gabbana...

• “Fashion Can Be a Way to Introduce Armenia to the World”: Stella Manferdini, Fashion Editor at Harper’s Bazaar Italia and ELLE Italia

  A week has passed since Yerevan Fashion Week 2026 came to a close. The event offered several days of opportunities not only to discover the work of Armenian designers, but also to see the local fashion scene through the eyes of international industry professionals....

• Naked Corsets Take Over the Red Carpet: Which Stars Turned Nudity Into Art — and Who Went Too Far?

  The naked body has become fashion’s hottest accessory of 2026. Heidi Klum, Zendaya, Kim Kardashian and other celebrities are stepping out in unconventional corsets that mimic bare breasts and the contours of the human body. While some transform these provocative designs into works of art, others risk crossing the line into excessive exposure...

• Chanel, Gucci and Burberry Under Fire: What Luxury Brands Have Been Hiding From Consumers

  Luxury brands have long destroyed unsold goods to preserve exclusivity and prevent their collections from losing value. Now, the European Union is trying to put an end to the practice...

• At the Crossroads of Ambition and Commerce: A Look at Yerevan Fashion Week 2026 Against the Backdrop of Global Fashion

  Yet behind the polished visuals lies a more practical question: what does Armenian fashion represent today? How independent is it, where has it genuinely moved forward, and in which areas does it continue to follow established international trends...

• Zuhair Murad Softens His Signature Glamour With Mediterranean Mood, Fringe and a Marilyn Monroe-Inspired Dress

  Zuhair Murad took a step away from his signature evening glamour with a lighter, more relaxed ready-to-wear collection for spring...

The fashion house Balenciaga has officially unveiled its Spring 2027 collection, titled “Unsized – A Lightness of Being.” Designed by Pierpaolo Piccioli, this lineup reimagines the brand’s foundational couture identity through an evolution of principles originally established by Cristóbal Balenciaga himself. Lensed by photographer Robin Galigue on the steps of the house’s historic headquarters at 10 Avenue George V, the lookbook presents an entirely new manifesto for the modern wardrobe.

At the heart of the collection is the philosophical concept of "unsized" clothing, where the natural architectonics of the human body serve as the primary blueprint and reference point.

Rejecting traditionally rigid silhouettes, the designer offers fluid, lightweight structures that contour the figure, with the fit adjustable via functional textile ribbons.

The resulting kinetic shapes feel both dynamic and liberated. The collection utilizes premium materials, including:

• Double cashmere

• Kid mohair

• Poplin

• Denim treated with various washing and distressing techniques

Thanks to advanced textile innovations, the brand introduces a cutting-edge, virtually weightless techno-taffeta.

Applied to the fashion house’s archetypal pieces, this fabric allows complex, multi-layered ensembles to weigh less than a single kilogram in their entirety.

The collection deliberately blurs the boundaries between garment categories, upending traditional notions of the wardrobe.

Everyday jeans are audaciously subverted and mixed with pleated jersey evening gowns, while classic crisp shirts are outfitted with luxurious couture trains. Conversely, evening wear adopts the relaxed silhouette and attitude of a standard cotton T-shirt.

This exact design philosophy carries over into the accessories and jewelry:

• Jewelry pieces now serve a utilitarian purpose, anchoring volume and fabric draping directly onto the body.

• Balenciaga’s iconic handbags have been reimagined with extreme slouchiness and flexibility. The Le City model is crafted from distressed matte leather, while the Rodeo bag is transformed using ultra-lightweight nappa leather and a nylon lining.

• Deconstructed, soft footwear completes this lightweight aesthetic concept, elegantly balancing on the intersection of street style and high couture tradition (street-to-salon).

Follow NEWS.am STYLE on Facebook, Twitter and Instagram