Ariana Grande is officially the new face of Swarovski. The singer will wear the brand during public appearances and present advertising images for the brand, starting with the Swarovski Holiday 2024 campaign.
“I am honored to represent a house that shares my passion for creativity, pushing the boundaries of the world of jewelry and promoting the values of unapologetic self-expression,” Grande said in a statement.
“Ariana’s charisma and positive energy resonate with Swarovski’s essence of bringing joy to the world, and I am thrilled to have her join us as a brand ambassador,” added Swarovski Global Creative Director Giovanna Engelbert.
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