• Rihanna Shines in Jewelry by Armenian Brand Yeprem in a Collaborative Video with Francis Kurkdjian for Dior

  Rihanna and Francis Kurkdjian, Creative Director of Perfume Creation at Christian Dior, have introduced the fragrance notes of the new J’adore Intense perfume, revealing the secrets behind its creation…

• Neutrogena apologizes for dropping Hayden Panettiere as she battled postpartum depression in 2015

  Neutrogena is finally apologizing to Hayden Panettiere — days after her tragic death — for axing her contract in 2015 while she was in the throes of postpartum depression, Pag Six writes...

• Tsaghkunk Restaurant & Glkhatun becomes the first Armenian restaurant included in The World’s 50 Best Discovery

  A landmark moment for Armenian gastronomy: Tsaghkunk Restaurant & Glkhatun has become the first restaurant from Armenia to be included in The World’s 50 Best Discovery, bringing international attention to the country’s evolving culinary scene...

• Jardins d'Arménie at the Monte-Carlo Television Festival: A Story of Heritage, Told Globally

  Monaco, June 2026 – Jardins d’Arménie – Royal Brandy, the flagship brand of Pogossian Luxury Brand House, had its distinguished presence at the 2026 Monte-Carlo Television Festival as Crystal Partner, bringing Armenian heritage, craftsmanship and cultural excellence to one of Monaco’s most prestigious international gatherings...

• Armen Pogossian Represents Armenia at Forbes Under 30 Summit China, Empowering the Next Generation of Global Entrepreneurs

  Armen Pogossian, Owner of Pogossian Luxury Brand House, became the first Armenian entrepreneur to appear within the Forbes Under 30 platform in China, marking a significant milestone for Armenian entrepreneurship, luxury craftsmanship, and international business representation...

• At the center of Yerevan is Azatutyun, and at the center of Azatutyun was Jazz: A Memorandum of Cooperation Signed in a Jazz-Inspired Atmosphere

  A warm Yerevan evening, jazz, signature cocktails, and Azatutyun. The premium multifunctional complex marked the beginning of yet another international partnership...

• The Woman Behind Armenia’s International Production Rise Putting Armenia on the Global Map

  Today we are speaking with Aza Shahazizyan - one of the leading executive producers in Armenia, the founder and owner of Arm Line production company that has positioned Yerevan on the global filming map...

• AI Sex Bots Fulfill Sexual Desires and Fantasies Faster and More Efficiently Than Humans

  Artificial intelligence doesn’t just accept users’ boldest sexual fantasies – it actively accelerates their development. That’s the conclusion reached by analysts at Vantage Point Counseling in a new study...

The Ritz Paris — a hotel long regarded as a symbol of Parisian luxury and impeccable taste — is once again welcoming the winter season dressed in décor crafted down to the finest detail. For the tenth consecutive year, the festive magic is entrusted to Armenian florist Anne Vitchen, known throughout Paris by her almost official nickname: the lady of flowers.

Vitchen has become an integral part of the visual DNA of the French capital. Her signature can be spotted in the windows of Dior and Chanel, in the galleries of the Musée d’Orsay and Versailles, and in daring installations for Lalique. But it is at the Ritz that her artistry feels most fully realized — creating the enchanting Christmas universe sought after by tourists, photographers, and fashion editors.

Every December, she transforms the iconic hotel into a living holiday postcard filled with warmth, refinement, and a delicate choreography of light and color. Vitchen is the creative force behind the signature Ritz Paris holiday look: elaborate floral structures, festive arrangements, arches, wreaths, and those small, thoughtful details that make the space instantly recognizable even without a caption.

This year, Vitchen adorned the hotel’s central staircase with a towering Christmas tree decorated with the Ritz’s emblematic teddy bears styled as the hotel’s corridor porters, along with gold ornaments and vivid red bows. Soft lighting and dense branch decoration create the effect of a luxurious Christmas installation seamlessly integrated into the classic interiors of the Place Vendôme mansion. The décor has become a new seasonal highlight for the hotel, emphasizing its unmistakable style and festive atmosphere.

Photo: Ritz Paris/Instagram

Follow NEWS.am STYLE on Facebook, Twitter and Instagram