• Gucci and Louis Vuitton Have Gone Too Far: Shoppers Are Flocking to Zara and Uniqlo

  After years of price hikes, luxury brands appear to have overestimated how much consumers are willing to pay for their products. Customers who can no longer afford Louis Vuitton and Gucci are redirecting their spending toward the mid-market fashion segment, where brands such as Uniqlo and Zara are enjoying a resurgence, the Financial Times reports...

• Louis Vuitton Defies Gravity: Nicolas Ghesquière Unveils a Weightless Collection at the Louvre

  One of the most striking set designs of the fashion month framed a story about moving through a vast metropolis — a metaphor for today’s turbulent, overheated world. To counter that chaos, Ghesquière proposed clothing that was light, almost ergonomic and designed to move freely with the body...

• Luxury Loses Its Shine: Middle East War Deepens Crisis in Global Luxury Market

  Behind the spectacular shows of the world’s biggest fashion houses in Milan and Paris lies a troubling picture: the global luxury market continues to slow, while the war in the Middle East appears to be making matters even worse, Reuters reports...

• Labubu Meets LVMH: Pop Mart Opens Flagship Store in Paris

  Chinese collectible designer-toy maker Pop Mart International is continuing its aggressive global expansion despite some cooling in overseas sales. The company has announced the opening of its first European flagship store in Paris, on the prestigious Boulevard Haussmann, next door to the iconic department stores Galeries Lafayette and Printemps, according to the South China Morning Post...

• Buying century-old trees is the new status symbol among billionaires

  Today’s super-rich don’t want to spend years waiting for saplings to grow. The luxury landscaping industry is booming with a new obsession: transplanting enormous mature trees — from oaks and palms to baobabs and magnolias — directly into the estates of the wealthy, The New York Times reports...

• “Wealth Has Turned Into a Zoo”: Why Luxury Travel Is Starting to Rebel Against The White Lotus

  Few television shows have had as profound an impact on the luxury travel industry as The White Lotus. Each new season sends viewers rushing to book the real-life hotels featured on screen, turning secluded resorts into must-visit destinations almost overnight...

• Women Beyond the Mold: Sarah Burton Reimagines Givenchy in New Campaign

  Givenchy has unveiled its Fall/Winter 2026 women’s campaign, bringing creative director Sarah Burton’s new vision for the house to life. Shot in Croatia, the campaign was photographed by iconic photographer Juergen Teller...

• Matthieu Blazy Helped Make Chanel the Most Popular Brand on The RealReal

  According to The RealReal’s 2026 Luxury Resale Report, Chanel topped the list of the platform’s most in-demand brands. A major driving force behind the breakthrough was Matthieu Blazy: his highly sought-after collections for the fashion house, which he joined in late 2024, have made a major impact both online and offline. Searches for the creative director’s name on the site surged by a staggering 10,967 percent over the past year, Robb Report reports...

Iconic Hermès handbags continue to set records on the resale market. According to a new report from resale retailer Rebag, the value of the brand’s most coveted models has risen by 92% over the past ten years. In comparison, Hermès’ retail prices increased by just 43% over the same period, WWD reports.

The year 2025 proved particularly strong for Hermès: the average resale value of its bags reached 138%, up 38% from 2024, according to the Rebag Clair Report 2025. High demand, combined with new brand restrictions—such as a limit of two bags per customer per year—significantly boosted resale prices.

Eight Hermès models sold for more than their original retail price this year. The Kelly Mini II fetched 282% of its initial cost, while the Sellier Birkin went for 183%. Earlier this year, the company announced plans to increase bag production with the opening of four new factories, which could influence the resale market in the future.

Hermès isn’t the only brand capturing collectors’ attention in 2025. The Row reached “unicorn” status on the secondary market for the first time, with its bags retaining 97% of their original value. Miu Miu also posted strong results, with pre-owned models holding 104% of their retail price.

Nostalgia played a key role in resale trends: the return of the Louis Vuitton x Takashi Murakami collection sparked renewed interest in older models, in some cases driving prices up by 143%. In the watches and jewelry segment, Rolex maintained 104% of resale value, while Van Cleef & Arpels achieved 112%, largely thanks to the popular Sweet Alhambra line.

Overall, 2025 has been a vibrant year for the luxury resale market—making it perhaps the perfect time to consider a purchase… or even an investment.

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