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Hollywood actress Megan Fox, who has made relatively few appearances on the big screen in recent years, is back in the spotlight — this time thanks to a decidedly provocative advertising campaign. The 40-year-old Jennifer’s Body star has become the face of a treatment for erectile dysfunction from pharmaceutical company Ro.

The mother of four stars in a commercial and accompanying photoshoot, wearing a form-fitting red jumpsuit that accentuated her famous curves. Fox’s provocative look is part of the brand’s campaign aimed at opening up a broader conversation about men’s sexual health.

In an interview with People magazine, the actress admitted that she considers her involvement in the project a natural fit. “I don’t think you could have found a better person for this campaign than me,” Fox said.

The actress explained that she hopes to help break down the stigma and psychological pressure surrounding male sexual performance.

“Women are constantly faced with countless standards that we are expected to meet: our weight, our appearance, our youth, perfectly smooth skin, having no thigh gap or hip dips,” the star explained.

“For men, masculinity and sexuality are deeply intertwined with their sense of identity. So much of the way they view their masculinity, their identity and their self-worth becomes tied to this issue,” Fox continued.

The actress believes it is time to speak openly about such difficulties and change the way society views them.

“I think we need to get rid of the stigma and taboo surrounding this, and educate people — especially men — to understand that erectile dysfunction is actually a very common condition,” she stressed.

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