Rihanna will be the new face of Dior J'adore fragrance. Her first ad campaign will be released on September 1. The 36-year-old singer shared the news on Instagram, posting a picture of herself wearing black sunglasses and writing: "The secret is out."
“Being the new face of J’Adore is both an honor and a mission,” said RiRi. “This scent, which I have known and loved for so long, means so much to women.”
“The extraordinary talent, courage and captivating beauty of this absolute star is the perfect embodiment of the dazzling, powerful femininity of Dior that transcends generations,” said Parfums Christian Dior CEO Véronique Courtois.
J'Adore debuted in 1999 and became Dior's bestseller.
Rihanna's first ad campaign, J'Adore, will be shot by famed photographer Steven Klein.
Note that Hollywood actress Charlize Theron, 48, has been the face of the Dior J'adore fragrance for almost 20 years.
Theron still works with Dior. This year she became the ambassador of jewelry and skin care for the fashion house.
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