• Casio Unveils Its Most Expensive G-Shock Ever: $80,000 Sapphire Watch

  Casio has unveiled the most expensive G-Shock in its history — the MRGD5000 Blue Sapphire, priced at $80,000. The price puts the model in the same league as a Rolex Pearlmaster 86348 or a BMW M2...

• Audemars Piguet Unveils Serena Williams Watch: Just 500 Pieces in White Ceramic

  Audemars Piguet has unveiled a limited-edition Royal Oak Selfwinding Chronograph “Serena Williams,” celebrating a decade of collaboration between the Swiss watchmaker and the legendary tennis champion, entrepreneur and producer...

• Rolex for $72,800: Platinum, a Moon Phase and a Calendar That Counts the Months Itself

  Rolex has unveiled the Perpetual Padellone, a new model priced at up to $72,800 and inspired by the legendary Reference 8171, which collectors nicknamed “Padellone” in the late 1940s and 1950s. The new timepiece is a notable addition to Rolex’s modern Perpetual collection...

• Jacob & Co. Unveils $693,000 Diamond-Set Watch: A Jewelry Masterpiece Inspired by Harlequin

  Jacob & Co. has unveiled the Brilliant Flying Tourbillon Baguette Pastel Arlequino — a unique timepiece produced as a one-of-a-kind piece that combines the achievements of high watchmaking with the luxury of fine jewelry design...

• Rolex Watches Worth $5 Million Each: Four Unique Daytonas Inspired by the Seasons to Go Under the Hammer for Charity

  Rolex is officially putting four one-of-a-kind Cosmograph Daytona chronographs up for auction, each inspired by one of the four seasons. The exclusive collection will be sold by London auction house Phillips, with proceeds benefiting the Roger Federer Foundation and Re, the environmental organization co-founded by Leonardo DiCaprio...

• Small Rolexes, Big Money: Why Women’s Watches Are Breaking Records on the Secondary Market

  The secondary watch market is seeing a dramatic surge in demand — and prices — for smaller women’s and classic Rolex models, according to Robb Report...

• Cartier Takes the Mask Off the Tank Américaine: The Iconic Watch Becomes a Skeleton for the First Time

  Cartier has unveiled the Tank Américaine in a skeletonized version for the first time, exposing the movement that has traditionally remained hidden behind the dial. At the same time, the maison has introduced a new version of the watch featuring a striking gradient burgundy dial...

• Forgotten for 90 Years — Then Worth a Fortune: Abandoned Patek Philippe Watch Sells for £59,000

  A rare 1930s Patek Philippe watch that had spent decades gathering dust among old jewelry in a deceased woman’s jewelry box has sold at auction for an astonishing £59,000...

Six new Gondolo Ladies First models from Patek Philippe bring together historic design, Art Deco aesthetics and high jewelry craftsmanship. Unveiled at the Watch Art Grand Exhibition in Milan, the collection reinterprets the Swiss watchmaker’s classic line, transforming timepieces into refined accessories for everyday wear.

For the exhibition, Patek Philippe transformed Milan’s CityOval venue, recreating Geneva’s iconic Jet d’Eau fountain, the façade of its signature boutique and the private salons of its manufacture. Among historic timepieces and rare works of decorative art, the new Gondolo Ladies First collection was a particular highlight.

The line has a rich history. Originally created for the Brazilian market, Gondolo watches have evolved over time, with their distinctive shapes becoming part of the brand’s design heritage. The new collection takes inspiration from the 2009 Ladies First Chronograph, Patek Philippe’s first women’s watch to feature an in-house manually wound chronograph movement.

Two Expressions of Luxury

All six models share a cushion-shaped case with softly contoured lines that evoke the Art Deco era. Articulated lugs ensure a comfortable fit on the wrist, while the dials and precious details give each version its own character.

Three models embody understated elegance. Their opaline dials, available in blue-gray, chestnut and silver tones, feature concentric wave patterns and are framed by 108 diamonds. Calfskin straps — two designed to imitate the texture of denim — lend these jeweled timepieces a relaxed, contemporary feel.

The three Joaillerie versions take a more spectacular approach to sparkle. Each is set with 687 diamonds, while colored gemstones serve as hour markers. Blue topaz is paired with a peacock-blue alligator leather strap, green tsavorites with a matching green strap, and purple amethysts complement the rich color palette of the third model.

All six new timepieces are powered by Patek Philippe’s E15 quartz movement, making them practical for everyday wear.

How Much Do the New Patek Philippe Watches Cost?

Prices vary according to the design. The three more understated models in white or rose gold are priced at $37,510 each. The jeweled versions, set with diamonds and accented with colored gemstones, cost $68,768.

Follow NEWS.am STYLE on Facebook, Twitter and Instagram