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Louis Vuitton jewelry ad is seen supporting Russian special operation in Ukraine (PHOTO)

17:12, March 23

French fashion house Louis Vuitton has shared footage of its new jewelry collection and angered many users on the Web, Super reported.

Many fans of the brand saw the signs of the Russian special operation - Z and V, although, as the publication reminds, the letter Z has recently been the symbol of the generation of children born in the 2000s.

Dozens of angry comments appeared under LV's Instagram posts. Users found it monstrously tactless to use the letter-which-you-can't-name in this situation.

However, Louis Vuitton itself interprets the collection, which was presented by actress Alicia Vikander and rapper Kid Cudi, differently. In its publications, the brand emphasizes that the pieces are dedicated to the house's iconic initials.

"Perfectly embodying the vibrant energy of the #LouisVuitton Fine Jewelry Collection, the musician and actor showcases the latest pieces that pay tribute to the Maison’s iconic initials."


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