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Ralph Lauren dedicates new campaign to fight breast cancer

17:09, October 16

Ralph Lauren continues to fight for cancer care and proper breast cancer treatment. The brand has revealed a new charity campaign Together In Pink, which is part of the Pink Pony project launched by Ralph Lauren in 2000.

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According to Hypebae, this year Ralph Lauren has committed $25 million to five medical organizations that bear the Ralph Lauren name. Among them are the Memorial Sloan Kettering Cancer Center and a new research center at Georgetown University Hospital.

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Ralph Lauren also showed its new Pink Pony collection. It includes American flag sweaters, shirts, and classic polos and sweatshirts. All things are decorated with the brand's logo in pink shade. 25% of the proceeds from the sale of the collection will go to the Pink Pony Foundation and other organizations that support the fight against cancer.

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