Baguette bag, designed in 1997, is considered a hallmark of the Fendi fashion house. During its 25-year history, the silhouette of the classic bag has undergone many transformations, but girls around the world are still looking for an accessory that does not lose its relevance. After all, the popularity of this model is associated with the name of Sarah Jessica Parker and the cult series "Sex and the City". The bright purple baguette bag was a favorite accessory of the main character Carrie Bradshaw. Yesterday, Fendi partnered with Sarah Jessica to release a new collection of iconic handbags named after the actress Parker.

"To me, Fendi is about legacy, tradition, quality, creativity, and whimsy," says Parker. "[Fendi's baguette] can reflect everyone's personality. After 25 years, the baguette's shape is timeless. It's been so popular for its ability to touch on modernity but [without] being afraid of change. It doesn't bend to trend and feels both modern and classic. It was an honor to work with Silvia Venturini Fendi and the Fendi Studio on this project.

I have never seen so many buckle options in my life, and I've never seen so many beautiful colors in one place. I cannot believe what Fendi can do," the actress emphasized.


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