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• When Jewellery Meets Architecture: Ara Vartanian Launches a New Boutique in Brazil

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• “I Carry the Resilience of a People Who Refused to Be Silenced”: Krikor Jabotian Marks the 111th Anniversary of the Armenian Genocide

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• THE MUSE & Jardins d’Arménie: Armenian Couture Meets Art de Vivre

  On March 3, during Paris Fashion Week, the historic Opéra Garnier hosted the exclusive show “THE MUSE, powered by Jardins d’Arménie,” marking a unique collaboration between two Armenian luxury brands: THE MUSE and Jardins d’Arménie Royal Brandy...

• End of an era: Hermès bids farewell to Véronique Nichanian

  Nichanian, who spent 37 years at Hermès and became fashion’s longest-serving creative director, said she has no regrets...

• Rare Fabergé sapphire mouse smashes auction expectations at Sotheby’s

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• They chose to die together on the Titanic. A reminder of their love story sold for a record price

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• Antonin Tron appointed new creative director of Balmain

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Popular rap-singer and designer Kanye West spoke out about the attempt by sports brand Adidas, the manufacturer of clothing for his brand Yeezy, to buy the brand for $1 billion, writes BoF.

West has repeatedly complained that Adidas is violating their terms of cooperation, such as copying Yeezy products and pitching them cheaper or releasing merchandise without the rapper's involvement. Now on Instagram, Kanye West has made new claims against the German company, "The fact [adidas] felt they could color my shoes and name them without my approval is really wild,” Ye shared in an Instagram post. Adding, “I really care about building something that changes the world and something I can leave to my kids. They tried to buy me out for 1 billion dollars [USD]. My royalties next year are 500 million dollars [USD] alone.”

West had previously promised to legally destroy Adidas's management, especially the brand's new senior vice president and general manager. Keeping him will cost Adidas billions, letting Kanye go will cost them billions, Kanye wrote.

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